SEO is ever evolving. We’re on it so you don’t have to be.
You’ve probably heard a digital marketer say, “We really don’t know why Google does what it does, so just make good content and don’t worry about SEO.” We couldn’t disagree more. Improving your Google rank is not a mystery to us.
Our SEO services consistently move client-partners who were once buried at the bottom of search engine results (SERPs) to the first page. Sure, only Google has their entire playbook, but we have enough of it to deliver significant performance lift.
Think of Technical SEO as a unique language that facilitates communication between search engines and humans. The vocabulary of this language includes dazzling words like indexing, crawling, SSL, migrations, and rendering. You’re swooning, we know.
A Technical SEO expert uses this language to make sure search engines understand your brand and vice versa.
Things to consider
The first goal of Technical SEO is to plug the holes in your ship. Generally, the highest priority pieces are HTTPS (SSL Certificates), page speed, mobile usability, site structuring and rendering.
From there, your Technical SEO expert focuses on monitoring and maintenance. SEO typically skips over warning red flags and goes straight to scorching fires, which is why you need a team that’s consistently checking on performance, with the skills to react quickly. Unlike most of our contemporaries, we do Technical SEO checks weekly.
- Technical SEO experts bridge the communication gap between search engines and humans.
- Most SEO problems can’t be anticipated well in advance, which validates the need for dedicated monitoring and maintenance by Technical SEO experts.
- If you want to understand every inch of SEO jargon (bless your heart), you’ve gotta find technical nerds who are chill enough to have a beer with. That’d be us.
Digital marketing case study: MoPub | Twitter
A Twitter property, the MoPub Marketplace brought in Apiary to help increase MQLs and SQLs.
Increase in MQLs QoQ, with 88% better CPA
Increase in SQLs
Q1 conversion rate increase, compared to previous year
“Apiary found quick, strategic solutions for our immediate business needs.”
There’s more buzzing inside…
Explore a short client-partner case study or dive into our blog.
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Learn about Search Engine Optimization (SEO) considerations for website projects, and get a sense of what to expect while working with an SEO expert
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Client-Partner Case Study: ARXAN Improvements: SEO Performance “By working with Apiary, our rankings rebounded quickly after the migration, resuming the volume of leads and deals. Very happy with the results.”
Shopify SEO: What you need to know
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